AI Insights · Timothy · July 2022
Top 5 News and Magazines Apps in Nigeria for Q2 2022
Explore the performance of the top 5 news and magazines apps in Nigeria for Q2 2022, featuring trends in downloads, revenue, and active users.
In the second quarter of 2022, the top 5 news and magazines apps in Nigeria showcased varied performance metrics in terms of downloads, revenue, and active users. Here's an overview of how these applications fared:
Medium experienced fluctuations in both revenue and downloads. Weekly revenue peaked at around $516 in the final week of May, while downloads saw a slight decline, ending the quarter at approximately 1.6K. Active users also saw a downward trend, starting at 11.6K in late March and dropping to around 9.3K by the end of June.
Bloomberg: Finance Market News showed a steady increase in weekly downloads, reaching a peak of 385 in the week of June 20. Revenue saw a significant rise towards the end of May, hitting nearly $494. Active users grew from 1.5K in late March to a peak of approximately 1.8K in mid-June, before settling at 1.6K by the end of the quarter.
The New York Times saw a consistent trend in weekly downloads, with a slight increase towards the end of the quarter, peaking at 226 in the week of June 20. Revenue varied throughout the quarter, with the highest weekly revenue of $159 occurring in mid-May. Active users remained relatively stable, fluctuating between 2K and 2.5K.
The Economist - News, Podcasts had modest weekly downloads, peaking at 133 in the week of May 23. Revenue showed variability, with the highest weekly revenue of $287 in late April. Active users remained stable, hovering around 600 throughout the quarter.
The Guardian - News & Sport exhibited a consistent pattern in weekly downloads, peaking at 259 in early June. Revenue was relatively low but saw minor peaks, with the highest being $52 in early May. Active users fluctuated slightly but generally stayed around the 900 mark.
These insights are derived from Sensor Tower's data, offering a snapshot of the performance trends for these leading news and magazine apps in Nigeria for Q2 2022. For more detailed insights, visit Sensor Tower.